Luzid is now Glasslake. Our new identity marks our evolution from an early-stage startup into a global enterprise AI business, with a clear focus: accelerating SAP transformation with agentic AI.
Over the past year, our team has grown, our platform has evolved, and our customers and partners have challenged us to think bigger and build better. We have brought together builders, SAP specialists, and advisors with decades of enterprise experience.
Glasslake gives that progress an identity. It reflects the company we are becoming, the organizations we serve, and our ambition to help people see further ahead in complex enterprise environments.
The complexity we help people navigate
Behind every SAP environment are years of business decisions.
Processes have been configured, systems integrated, requirements documented, and customizations added. Teams have developed expertise that is essential to how their organizations operate.
When transformation begins, that knowledge becomes critical. It is also often difficult to find, connect, and reuse.
Some of it lives in systems and documentation. Some is spread across project deliverables. Some remains with the people who understand why a particular decision was made.
For enterprise teams and system integrators, moving forward requires understanding those connections. What exists today? What needs to change? What will that change affect? How can lessons from one project help the next?
These are the challenges our work is built around.
Glasslake uses agentic AI to help teams connect enterprise knowledge and put it to work throughout SAP transformation. Our platform supports activities such as understanding requirements, assessing change impacts, creating documentation, and preparing testing work.
The goal is practical: reduce manual effort, make expertise reusable, and help people make informed decisions with a clearer understanding of their environment.
Why Glasslake
We wanted a name that could express our approach to complexity and be understood across markets.
Glasslake brings together transparency, depth, calm, and scale.
Glass represents visibility. It lets us see beneath the surface, understand what is connected, and recognize what might otherwise remain hidden.
In an enterprise environment, that means making knowledge and relationships easier to understand: the dependencies between systems, the reasoning behind a process, or the implications of a proposed change.
A lake represents depth and perspective. Its expansive, calm surface offers a clear view across a landscape. Beneath that surface is depth that becomes visible when the water is clear.
That combination captures how we want people to experience Glasslake: with the visibility to understand complexity and the confidence to navigate it.
Our visual identity carries the same idea through mountains, water, and an open horizon. The landscape conveys scale. The lake brings calm. The horizon invites us to look further ahead.
Together, they express the promise we continue to make:
Make Intelligence Visible.
Entrepreneurial ambition. Enterprise experience.
Growing into an enterprise business brings greater responsibility.
Our customers work in environments where systems are deeply connected to daily operations. Their transformation decisions affect teams, processes, and the people who depend on them.
Serving those organizations requires curiosity and initiative, supported by experience and an understanding of how enterprise work actually happens.
Entrepreneurial ambition. Enterprise experience.
This is the combination behind Glasslake.
Our entrepreneurial ambition keeps us asking what can be improved, what can be built, and how AI can help teams accomplish more. Our enterprise experience helps us ground that ambition in the realities of SAP transformation.
Across our team and advisors, we bring together decades of SAP knowledge and experience working with complex organizations. Our customers and partners contribute their own expertise, helping us understand where the platform can make the greatest difference.
Founded in Silicon Valley, we are carrying that combination forward with a global identity and a broader ambition to serve enterprises around the world.
Built for enterprises and the partners supporting them
System integrators have been an important part of our journey. They bring deep expertise to SAP transformation and help organizations turn complex plans into working systems.
We continue to support those partners while expanding our work directly with enterprise customers.
Both need greater visibility into their environments. Both need access to reliable knowledge. And both benefit when expertise can be preserved and reused across teams and projects.
For system integrators, this means helping consultants build on what they know and reduce repetitive work.
For enterprise customers, it means helping internal teams understand their systems, retain organizational knowledge, and take a more informed role in their transformation.
Our commitment is to build technology that supports these people in their work, with practical value that extends beyond an individual task or project.
What changes, and what stays the same
You will see Glasslake across our website, platform, communications, and visual identity. Our name, logo, colors, and digital presence are evolving together.
The people and commitments behind the company remain.
There has been no merger or acquisition. Our leadership is unchanged, and our existing customer and partner agreements remain in place. Our focus continues to be accelerating SAP transformation with agentic AI.
As we complete the transition, Luzid and Glasslake may briefly appear alongside each other in some communications and touchpoints. That continuity helps customers and partners recognize the company they already know as our new identity becomes established.
We are committed to making the transition smooth and keeping people informed along the way.
Building what comes next
This milestone belongs to the people who have helped shape the company.
To our customers: thank you for trusting us with your challenges and sharing the knowledge that helps us build better.
To our partners and advisors: thank you for contributing your experience and helping us see further.
To our team: thank you for turning that ambition into work we can put in people’s hands.
Glasslake gives us a name for the company we are building together. There is much more ahead as we develop our platform, deepen our relationships, and help more organizations move forward with clarity.
Welcome to Glasslake.
Make Intelligence Visible.
